Digital Mastery for Women - February 2017
Welcome to this month’s Digital Mastery for Women Goody Bag! We have some amazing content this month that will help you build your business and increase your bottom line.
Everything we do in Digital Mastery for Women is designed to strengthen one or more of the core areas that make up the bottom line of business. The bottom line of business is very simple. You must get your products and services into the hands of your customers. In exchange for your products and services, your customers will give you some sort of compensation. That may be in the form of money, endorsement or even their e-mail address. All three of these are very important.
There are 5 core areas that we must address in order to make this happen. Everything you do in business must support at least one of these objectives or you are wasting your time.
Watch your email for the details for our monthly call and the link to join the Facebook Group.
Trainings available this month
Teleseminars provide a great platform for teaching a class or presenting content. As the name implies, it typically involves using a telephone conference platform to host your event. However, many systems now include the capability to have people join from their computers as well. I want to share with you a few tips for producing great teleseminars.
Certification programs allow you to train others to do what you do. You share your expertise and you allow them to share your expertise with their audience, for a fee. Think of it as “franchising” for your brand. This is probably one of the best ways to protect your intellectual property since people are naturally going to share what they learned. This way, they are free to share it as a “certified coach” from your brand. I want to share with you a few tips for creating certification programs.
Online courses are great core products to have in your sales funnel or sequence. Most online courses is a combination of print, pdf, video and audio materials. I want to share with you a few tips for producing great online courses.
Can you imagine a thriving business existing today without a website? That is exactly how it will be in a few years when it comes to mobile apps. Not only will it be critical from a customer engagement standpoint, it will be critical to your bottom line. The app industry is projected to hit over $50 billion in 2016 and expected to double to over $101 billion in the next four year. I want to share with you a few tips for producing mobile apps.